We Hope You Enjoyed The Digital Food & Drink Online Trends & Innovations Conference

The Digital Food & Drink Online Trends & Innovations was produced by Global Insight Conferences. If you would like to purchase the speaker presentations, available for £199, please call +44 (0)20 3479 2299 or email info@digitalfoodconference.com for more information.

Take A Look At Our Sister Event; The 3rd Annual Food & Drink Trends & Innovations Conference

Harnessing The Latest Consumer, Online & Retailing Insights To Monetise Food & Drink Trends With Cutting-Edge Innovation & Marketing

Boost Sales With Hard-Hitting Online & In-Store Communication Strategies, Profitable Innovation & Win-Win Retailer Relationships

A One-Day, Industry-Led Conference & Networking Event, 24th May 2016, Cavendish Conference Centre, Central London. Download The Brochure. Book Today & Save £100.

Boost Food & Drink Profits With Hard-Hitting Communication Strategies Online & In-Store With Lasting Innovations & Win-Win Retailer Relationships

  • Translate Food & Drink Trends Into Profit & Innovation: What do consumers want? Future-proof the latest with consumer insights for lasting innovations and cut-through marketing
  • On-Trend, Commercially-Successful, Food & Drink NPD: Keep the brand fresh with profitable food and drink NPD based on real-world, long-term trends, not just today’s fad
  • Win-Win Retailer Relationships: Maximise shelf space and stand-out in-store by working with retailers in the changing multi-channel retail environment
  • Designing & Marketing Healthy, Nutritious Products: Harness today’s trends and technologies for healthy products which don’t compromise on flavour and boost sales
  • Next-Level, Impactful Digital Presence: Utilise the latest online innovations to improve visibility and impact with a creative, hard-hitting digital presence
  • Delivering Winning Food & Drink Products, Globally: Capitalise on the flavours and influences exciting international markets
  • Integrated, Engaging Multi-Channel Food & Drink Campaigns: Create consistently powerful and exciting food and drink campaigns across the marketing mix
  • Powerful, Results-Focused Social Media: Harness the power of social media and justify the investment for effective, results-led social media marketing for food and drink
  • TV Is Dead, Long Live TV! Get heard above all the noise and grab user attention with appealing, sales-boosting TV campaigns

PLUS! This Food & Drink Trends & Innovations Conference Features:

  • 27 Iconic Food & Drink Brands & Retailers Speaking From The Frontline
  • 1 Compact Day
  • 11 Detailed Sessions Focused On Harnessing The Latest Consumer, Online & Retailing Insights To Monetise Food & Drink Trends With Cutting-Edge Innovation & Marketing
  • 2 Double & Triple Perspectives On ‘NPD‘, ‘Health Trends‘, ‘Digital Visibility & Impact‘ & ‘Social Media Results
  • 2 Panel Discussions On ‘Trends & Innovations’ & ‘Retailer Experiences’
  • 3 Lunchtime Peer-To-Peer Category Experience Exchanges: A) Mobile Food & Drink Marketing B) Best-In-Class Category Management C) Millennials: Shaping NPD & Marketing
  • Facilitated Networking
  • Open Retailer Q&A
  • Two Conference Chairpersons
  • 1 Meet The Speakers Area

Can you help monetise food and drink innovation or marketing? For more information on how to get involved, please call +44(0)20 3479 2299 or email partner@foodanddrinkconference.com.

Book your exhibition stand and two delegate passes for just £2,499 +VAT. Click here to book your stand. Please note that we have a limited amount of exhibition stand space available and stands will be issued on a first-come, first-served basis.

Book Today & £100! Limited Places Available.

Brand-Led Case Studies, 26 Senior Speakers In One Compact Day: Trends & Innovations Panel • NPD • Health Trends • Winning Internationally • Speciality Food Trends • Retailer Experiences Panel • Digital Visibility & Impact • Multi-Channel Marketing • Social Media Results • TV

The Food & Drink Trends & Innovations Conference: To view the full conference programme, click here.

08.30 Registration & Coffee, Objectives Setting

09.00 GIC Welcome, Interactive Voting & Morning Chairman’s Remarks
Sarah Miskell, European Category Director, Coca-Cola Enterprises

TRENDS & INNOVATIONS – PANEL DISCUSSION

09.15 Translating Consumer & Retailing Trends Into Profit, New Products & Industry Innovations

  • Alex Brooks, Marketing & Category Development Director, For Goodness Shakes
  • Steve Clarke, Marketing Director, Genius Foods
  • Sarah Whiddett, Head of Insight & Customer Experience, Bidvest Foodservice
  • Jemma Moran, Digital Marketing Manager, River Cottage
  • Amanda Thomson, CEO & Founder, Skinny Champagne, Thomson & Scott Ltd
  • Cassandra Stavrou, Co-Founder, PROPERCORN

NPD – DOUBLE PERSPECTIVE

09.45 Translating Insight Into On-Trend, Commercially-Successful Food & Drink NPD

09.45 Perspective One
Gail Paddy, Senior Director Product Development, Asda

10.05 Perspective Two
Ian Straughan, Head of Brand Development, Pizza Hut Restaurants

10.25 Informal Networking & Morning Refreshments

BONUS SESSION

10.55 Case Study With InContext Solutions
Alki Manias, Global Vice President Europe, InContext Solutions

HEALTH TRENDS – TRIPLE PERSPECTIVE

11.15 Harnessing Health Trends To Design & Market Healthy, Nutritious Products Which Drive Profits

11.15 Perspective One: Sugar Reduction Case Study

  • Annie Denny, Nutritionist, Sainsbury’s
  • Speaker To Be Announced, Product Developer, Sainsbury’s

11.35 Perspective Two: Consumer Trends & NPD
Kevin Verbruggen, Head of Innovation & Global Brand Development, Weetabix Limited

11.55 Perspective Three: Innovative Ingredient Solutions for Calorie Reduction and Health Promotion
Kavita Karnik, Global Nutrition Scientist, Tate & Lyle

WINNING INTERNATIONALLY – TREND SPOTLIGHT

12.15 Taking Advantage Of Global Trends To Deliver Winning Food & Drink Products, Everywhere
Frida Bredin, Group Marketing Manager, Froosh

12.35 Lunch & Informal Networking For Delegates, Partners & Speakers

13.15 Informal Roundtable Discussions & Peer Brainstorming

A) Mobile Food & Drink Marketing

B) Best-In-Class Category Management

C) Millennials: Shaping NPD & Marketing
Sarah Allaway, Category Development Manager, Carlsberg UK

13.35 Afternoon Chairman’s Remarks

SPECIALITY FOOD – TREND SPOTLIGHT

13.45 Developing On-Trend, Consumer-Driven Products Which Excite Consumers, Meet Speciality Requirements & Remain Full Of Flavour!
Lotta Andonian, Founder, eat chic chocolates

RETAILER EXPERIENCES – PANEL DISCUSSION

14.00 Creating Win-Win Retailer Relationships & Ranges Which Deliver Consumer Value & Boost Margins In Today’s Multi-Channel Retailing Environment

  • Richard Dennett, Category Buyer – Grocery Impulse, The Co-operative
  • Debra Gonsalves, Head of Category, General Mills, Yoplait
  • Richard Gibbons, Senior Manager Online Channel – Europe, Kellogg’s Company
  • Hamish Clarke, Shopper Marketing Manager – Western Europe, Treasury Wine Estates
  • Manilo Sanna, Global Marketing Director, Carlsberg Group

DIGITAL VISIBILITY & IMPACT – DOUBLE PERSPECTIVE

14.30 Pushing Digital Food & Drink Profit & Online Visibility To The Next Level With A Creative, Impactful Digital Presence

14.30 Perspective One
Dan Burdett, Global Brand Director, Mars

14.50 Perspective Two
Giovanni Gribaudo, Group Head of Digital Marketing, Iglo Foods Group

BONUS SESSION

15.10 Sun Branding Solutions Ltd Case Study
Speaker to be announced

15.30 Informal Networking & Afternoon Refreshment Break

MULTI-CHANNEL

16.00 Creating Integrated, Engaging Food & Drink Campaigns Which Boost Sales Across The Marketing Mix

SOCIAL MEDIA RESULTS – TRIPLE PERSPECTIVE

16.20 Developing Powerful, Investable Social Media Content & Marketing Strategies With Demonstrable Results & Engagement

16.20 Perspective One

16.35 Perspective Two
Maureen McDonagh, Head of Grocery, facebook

16.50 Perspective Three: Retailer Case Study
Julie Tyler, Customer Experience & Insight Manager, Central England Co-operative Limited

TV

17.05 Is TV Dead? Is TV Still King? A Look To The Impact & Value Of TV In The Food & Drink Marketing Mix Today
Speaker To Be Announced; Please Check The Website For Details

17.25 Chairman’s Closing Remarks & Close of Conference

Please check the website regularly for updates and newly confirmed speakers. For more information on how to get involved in The Digital Food & Drink Conference – Boosting Performance, please email info@digitalfoodconference.com.

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